Category Archives: SEM

Ten Options for Real-Time Search

A new wave of search engines has recently debuted on the Interwebs. Dubbed “real-time engines,” they mine Twitter’s feed, blogs, photography sites - just about every social media outlet available - to provide up-to-the-moment information that traditional search engines can’t provide due to the way they’re set up (algorithms) to work.
Google has recently addressed this [...]

How to Optimize for Conversion in Organic Search Results

Content is King, Usability is Queen. Wanted to make sure this article had a longer life than a Tweet. Very good post from Daniel Waisberg via SearchEngineLand.

Google Lifts Ban on AdWords Trademark Policy

Google has just announced a major revision to their AdWords advertising copy rules. You will now be able to use trademarked words in ad copy. Until the change was made, trademarked terms could only be used by owners of said trademark or by permission from the owner of the mark.
Google argues on its blog that [...]

© 2009 | Build Brand Drive Sales
Build Brand Drive Sales is proudly powered by WordPress | Original Design by Marc Mendell