Category Archives: Marketing

Google Android - Ready for Primetime?

Terrific post by Boy Genius:
Google Android Personal Thoughts
Timely post, since my wife hasn’t been thrilled by her Motoral Droid - purchased just three weeks ago.
Right off the bat the poor intergration with Yahoo Mail annoyed her, but when her ringer and spearkerphone died this past weekend…well…all was not well. The Verizon folks seemed to fix [...]

What “Free” Means in 2009

Interesting discussion by Erik Sherman of BNET (with some real-life business cases included) about Chris Anderson’s book Freemium. Anderson has created major buzz in recent months with his “give freebies of your product to drive adoption” thesis. Anderson explores how advancements in computer technology, specifically the low-low price of computerized data storage, has changed the [...]

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